The Complete Idiot's Guide

Growing Your Business With Google
By Dave Taylor

Google Friends Newsletter for April, 2006

Hello, Google Friends, and welcome to the April edition of this newsletter. We hope you enjoy this update on our various services and new products, and find it useful.

POWER TIP

More ways to personalize the Google homepage

Now it's easier than ever to personalize your Google homepage with more content ranging from local weather to custom Google logos, and headlines from sources like CNN and ESPN. If you're so inclined, it's easy to create your own modules using our API.

Directory: google.com/ig/directory
API: google.com/apis/homepage

NEW PRODUCTS

Google Calendar

Here's a new web-based way to keep track of all the events in your life, coordinate schedules with others, and find new things to do via one online calendar. Google Calendar works with other calendar applications, is integrated with Gmail, and you can even set up multiple calendars for work, leisure, and family activities. View your schedule by day, week or month and set up automatic reminders and find anything on your calendar with the built-in search tool.

calendar.google.com

Toolbar for Firefox v2

The new version of the Google Toolbar for the Firefox browser is now available for Windows, Mac, and Linux. There's an enhanced search box, safe browsing, and several smarter browsing features including spelling corrections, search history and instant suggestions.
google.com/tools/firefox/toolbar

Share with Google Reader

Google Reader, which helps you keep track of the latest content from websites you like to read regularly, just added the ability to share items you're labeling or starring with your friends, family and anyone else who's reading. Send a link to your starred items in Reader, or put a clip on your blog with recent items from your reading list. Friends can then subscribe to a feed of items you've selected (even if they don't use Google Reader) and visitors to your blog can see it in the sidebar, too. To get started with sharing, just click the "Share" link in Reader.

reader.google.com

Gmail Mac Notifier

Mac users will be pleased to know that a new version of the Gmail Notifier - a small download that alerts you to new messages - is now available. It sports new icons, and runs on both PowerPC Macs and the new Intel-based Macs. Extra bonus: it will notify you when a new version is available and automatically upgrade itself.

google.com/mail/help/notifier

Joga.com

In partnership with Nike, Google has introduced Joga.com, an online community for people crazy about football, or soccer as it's known in the U.S. Joga combines Google technology with Nike's unique sports content and access to players and brings people all over the world together to celebrate their shared passion for the game. Joga members can build their own groups and clubs, share all kinds of
football-related information, upload photos and video, and organize and give updates on local matches and events. Members keep current with Friend Requests, Alerts, and Messages. And in the coming months, Google and Nike will be bringing out more tools and features to help Joga members embrace their love of football in this global online setting. By the way, the name comes from the Portuguese phrase "Joga Bonito" or "play beautiful."

joga.com

MISCELLANY

The Da Vinci Code Quest on Google

Together with Sony Pictures Entertainment, Google is promoting the upcoming film "The Da Vinci Code" through a time-limited interactive contest on the Google personalized homepage. This began on April 17, and each day until May 11, Google will release one Da Vinci Code-style puzzle or riddle. Finalists then compete on May 19, the date of the film release. To enter the contest, sign in to your Google account and add the Da Vinci Code Quest module to your Google homepage. You will see a new puzzle to complete each day at 1 p.m. EDT. The first 10,000 participants who correctly solve all 24 daily puzzles and submit a completion form will win a replica of the cryptex described in Dan Brown's book, and use the tool to compete in the final phase of the contest (five more time-sensitive puzzles). The grand prize winners in the U.S., the U.K., and Australia will win trips to the film premiere.

Go here to register and play:
google.com/davincicode



The Google Blog offers frequent updates and insights about our technology and products, and the company at large.
googleblog.blogspot.com


Google Friends archive:
google.com/googlefriends

Please note that this newsletter is © 2006 by Google, Inc.



Category: Blogging News   (Article #6489)
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Growing Your Business with Google
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Growing Your Business
Inside The Book
Reviews and Testimonials
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Archives by Category
Blogging News
New Wordpress release, a must-have for security and features
Google Friends Newsletter for April, 2006
What's your opinion of these blogs?
Crafting the Ideal Business Blog Comment Strategy
Come up to speed on Business Blogging @ The Blog Business Summit

Google Q&A
AdSense moving to video ads?
Should I integrate AdSense in my site design?
Does domain name affect search engine ranking?
Why don't I rank highly for all relevant searches?
Stuck in the Google sandbox or delisted?
Coming soon: Google Shopping?
Can I add new Web sites to my Google AdSense account?
How to read Google AdSense reports
Can I have AdSense and other Ads on my site simultaneously?
Does AdSense for Search pay less than AdSense for Content?
How do I target AdWords to specific Web sites?
Can DNS changes affect your Search Engine Results Placement?
Google AdSense adds "Advertise on this site"?
Exactly what does Google PageRank mean?
Does Googlebot visit more often because of my blog?
How do I optimize my Web site for a specific key word?
How much do I need to bid on Google AdWords for keywords?
Why Text Links are Better than Graphic Links
Does Google Consider My Site a Link Farm?
What's New at Google?
Paid for SEO but I still have PageRank 0?

Growing Your Business
Welcome, Entrepreneur!
Join me in Chicago for the System Seminar and learn even more about Internet marketing
Learn about business writing with a free ebook
Announcing the Growing Your Business with Google workshop!
How to Get Started with Google AdSense
How quickly should companies respond to customer email?
LinkedIn + BusinessWeek poll = connection spam?
Tips for getting more traffic to your blog
Search Engine Friendly, or Easy Navigation?
The Table of Contents

Inside The Book
Foreword, by Guy Kawasaki
Introduction to the Book
Increasing Your Business Visibility (chapter 1)
The Benefits of Increasing Your Visibility (Chapter 2)
What Is Google Anyway? (Chapter 3)
Learning about Google Search (Chapter 4)
Disassembling the Google Search Engine (Chapter 5)
What's Your Core Business? (Chapter 6)
Living in an Online World (Chapter 7)
Your Business Website (Chapter 8)
Assessing Your Competitors (Chapter 9)
Keeping Track of Customers (Chapter 10)
The Basics of Building A Good Business Site (Chapter 11)
Developing Online and Offline Content (Chapter 12)
Stretching Your Marketing Dollars (Chapter 13)
Secrets of the Online Marketing Masters (Chapter 14)
Content, Content, Content! (Chapter 15)
Becoming a More Popular Site (Chapter 16)
Becoming an Online Expert (Chapter 17)
Advertising Your Business with Google AdWords (Chapter 18)
Making Money with Google AdSense (Chapter 19)
The Advantages of Affiliate Programs (Chapter 20)
Avoiding Dumb Online Promotional Mistakes (Chapter 21)
Growing and Expanding Your Content (Chapter 22)
The Future of Findability (Chapter 23)

Reviews and Testimonials
Falesa Adkins says...
Mark McGuinness says...
Holli says...
NetworkWorld's James Gaskin says...
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Andrew Sikorski says...
David Teten says...
Dan Janal says...
Robin Stavisky says...
Skip Uldriks says...
Don Bell says...
Vincent Wright says...
Andrew Goodman says...
Denise O'Berry says...
Thomas Duff Says...
Kevin Farnham says...
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Tom Peters says...
Janet Attard says...
Jim Sterne says...
Gregg Stebben says...
Nick Usborne says...
Robert Scoble says...
Chris Pirillo says...
Rajesh Setty says...
Brad Fallon says...
Bill French says...
Debbie Weil says...
Andy Mindel says...
Andrew Goodman says...
Initial "Growing Your Business with Google" Press Release

Search Engine News
Google Friends Newsletter, Sept 2008
Bill Gates: The Age of Software-Powered Communications
Google Friends Newsletter - April 2007
Beta announcement of Google AdSense Referrals
Enabling Secure Anywhere Access in a Connected World
Google Friends Newsletter
Google Launches Hosted Communications Services
AdWords now has fraud analysis accessible to advertisers
Google doesn't support click fraud. But isn't that obvious?
Welcome to Google's online payment system, Google Checkout
Google now offers Ad Scheduling for AdWords
AdSense click fraud done by robots?
AdSense: Google's Hidden Payroll
Fun new Google service: Movie info
Google agrees to pay $90 mln in click fraud suit
Latest news from Google: Google Friends Newsletter
Nofollow: Another salvo in the Spam Wars
Google Toolbar Gets Personal
Yahoo Search redesign scheduled?
Note from the Google AdSense Team
What's the future of Pay Per Click (PPC) advertising?
New Google AdWords Keyword System Released

Updates for Readers
Blogging for Search Engine Results
Why does advertising site Chitika audit commission payments?
Google Adsense Update: Section Targeting
Understanding "link:" results (book errata)

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